Michelle LU is a seasoned professional in the media industry, currently serving as the Director of Partnership and Ad Sales at The Walt Disney Company in China since 2020. In addition to this role, Michelle holds the position of Senior Publisher at Huasheng Media, where they began in 2025. They previously worked as a Sales Manager at 网易 from 2009 to 2011, and later assumed the role of Advertising Director and General Manager of the Luxury Goods Division at 财新传媒. Since 2018, Michelle has also contributed as a Commercial Vice President at both FOX Networks Group Asia and National Geographic. Michelle earned dual bachelor's degrees in Broadcasting and English from Shanghai Normal University, completing their education there in 2006.
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