The Walt Disney Company (Disney) is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October 16, 1923, by brothers Walt and Roy O. Disney as the Disney Brothers Studio; it also operated under the names the Walt Disney Studio and Walt Disney Productions before changing its name to The Walt Disney Company in 1986. Early on, the company established itself as a leader in the animation industry, with the creation of the widely popular character Mickey Mouse, who is the company's mascot, and the start of animated films. 

Together with its subsidiaries, The Walt Disney Company is a diversified worldwide entertainment company with operations in the following business segments: Media Networks; Parks, Experiences and Products; Studio Entertainment; and Direct-to-Consumer & International. In October 2020, the Company announced a strategic reorganization of their media and entertainment businesses to accelerate the growth of their direct-to-consumer strategy. The operations of the Media Networks, Studio Entertainment and DTCI segments were reorganized into four groups: three content groups (Studios, General Entertainment and Sports), which are focused on developing and producing content that will be used across all of their traditional and DTC platforms and a distribution group, which is focused on distribution and commercialization activities across these platforms and which has full accountability for media and entertainment operating results globally. 

The Walt Disney Company entertains, informs and inspires people around the globe through the power of unparalleled storytelling, reflecting the iconic brands, creative minds and innovative technologies families have come to love for over 90 years.

Key People are James Gorman (Chairman), Bob Iger (CEO), Susan Arnold (Chairwoman - ESPN), John Nallen COO, Dana Walden VP, Alan Bergman VP, James Pitaro VP, Hugh Johnston (CFO) and Asad Ayaz (Chief Brand Officer). Viet Dinh (Chief Legal Officer, Tommy Lee VP at PBS (now part of Disney), Susan Arnold VP, Luke Kang VP Global Operations, John Gelke VP Global Sales, Henry Tang Group Executive Operations, J Young Group Executive Growth, Gerard Devan Group Executive APAC, Stephanie Gruber Group Executive EMEA, Hal Winkler VP Television, Christopher Greavu Group Executive Sales Afriaca, Kylie Watson Wheeler VP ANZ, Tony Chambers Group Executive Europe and Susan Waller Group Executive Americas. 


Amusements

Media & Entertainment

Streaming

Disney

Disney's headquarters in Burbank, CA, United States

This department oversees and optimizes programmatic advertising processes and client relationships.

Programmatic Management

This department focuses on developing, maintaining, and improving software solutions to meet organizational needs.

Software Engineering

This department focuses on developing and executing marketing strategies, managing public relations, and overseeing communications across various Disney platforms and products.

Marketing and Communications

This department focuses on generating revenue through client relationships, account management, and performance marketing initiatives.

Sales and Account Management

This department is responsible for collecting, analyzing, and engineering data to support decision-making and drive business insights.

Data Analytics and Engineering

This department focuses on enhancing the overall guest satisfaction and engagement through various services and support roles.

Guest Experience

This department focuses on developing and managing sales plans to optimize revenue and align advertising efforts with market demand.

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Other teams

Software Engineering

Marketing and Communications

Sales and Account Management

Data Analytics and Engineering

Guest Experience

Sales Planning