Rani Quirk

Rani Quirk has extensive experience in strategic marketing and product management. Rani started their career as a Packaging and PR Manager at The First Years, where they managed various activities such as consumer product placement, press kit development, and corporate communications. Rani then moved on to work as a Marketing Manager at Stokke AS and later as a Marketing Consultant at CIBA Vision, where they acted as a project manager for advertising and promotion activities.

In 2001, Rani founded Quirk Consulting Company, where they provided strategic marketing consulting services, specializing in new product launches and integrated marketing programs. Rani also gained experience in project management and developed skills in PR, digital marketing, and trade marketing.

Throughout their career, Rani has held various positions such as VP of Marketing at Harvest Soul Organic Juice and Executive Consultant at Harvest Connect LLC. Rani also worked as a Marketing Contractor at Sprout Foods, Inc. and as an Integrated Marketing Communications Project Manager at The Coca-Cola Company.

Most recently, Rani served as a Product Marketing Manager at DiversiTech Corporation, where they were responsible for brand development and developing marketing strategies across all major product categories, including packaging, web, in-store support, and merchandising materials. Rani also managed outside agency resources.

Overall, Rani Quirk has a strong background in strategic marketing, project management, and brand development, with a focus on new product launches and integrated marketing programs.

Rani Quirk has an MBA in Marketing from the University of Michigan - Stephen M. Ross School of Business. Prior to obtaining their MBA, they completed a Bachelor's degree in Communications with a focus on Advertising from the University of Illinois Urbana-Champaign.