Joanne White is an accomplished professional in digital experience enablement, currently serving as Senior Enablement Lead at DMPG since May 2021. DMPG is known for its expertise in digital analytics, conversion rate optimization, and personalization, catering to clients like Argos and Sainsbury's. Prior to this role, Joanne held the position of Digital Enablement Lead at REO from February 2019 to May 2021, where responsibilities included driving CRO strategies across various industries. Joanne's career began at Stream:20 in 2014, evolving through several roles before its acquisition by CACI Ltd in 2016, where Joanne continued as a Senior Digital Marketing Consultant. Joanne holds a Bachelor of Laws (LL.B.) degree from the University of Birmingham, earned between 2008 and 2011.
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