DNL collective was established to deliver a premium Self-Service laundry offering at retail destinations which would enhance the shoppers experience within the brick & mortar retail sector and mixed use developments.

To maintain our core values, the service offerings had to deliver:

• The best-in-class service possible to the consumer that would save them time and money.

• Enhance existing customer experience for our retail partners while at the same time driving new footfall, increasing dwell time and basket spend.

• Be environmentally friendly so our planet is a safer place to live.

Having spent over a year exploring opportunities and service providers along with intensive research and due diligence, in December 2020 DNL signed an exclusive licence agreement with Alliance Laundry Systems to deliver Speed Queen Licence stores - The World No1 in Self-Service Laundry. 

Alliance Laundry Systems leads the world in commercial laundry sales, product range, reach and R&D investment. No competitor comes close. They invent, design, produce and market premium solutions for commercial laundries serving every consumer need.

We are now very excited to be partnering with a number of  retail and property companies  to deliver state of the art self-service laundrettes in convenient, safe environments that are easy to access and allow the user to avail of other on-site services whilst their laundry has been washed and dried.

All laundrettes have the most advanced eco technology in the marketplace, eliminating hazardous waste and significantly reducing energy consumption. The laundrettes are all fitted with Ozone cleaning systems that kills all bacteria and reduces water consumption. 

We do Laundry better than anyone else  because Laundry is all we do! 

Since opening our first store in November 2021, we have opened a further 26 stores and over 20,000 customers use our app monthly to get the best possible Speed Queen experience

DNL Collective - Speed Queen

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