Brian Hendriks is a software developer with 20 years experience. He studied computer science at UCLA before working on console games for a decade. In 2011, he was an early employee and Director of Burstly, a company acquired by Apple. He joined Snap in 2013. At Snap, he acted as lead for all of monetization engineering. He led the development of the Discover and ad platforms. Brian served as the technical advisor to the VP of monetization.
Current role