Luke S.

Luke S. has a diverse work experience in digital marketing, specializing in paid media and search advertising. Luke is currently working at Domo, Inc. as a Paid Media Director, where they are responsible for managing the global search and display programs. Additionally, they build and runs programmatic and other paid media campaigns across the three global regions.

Prior to their current role, Luke worked as an Account Manager at Zenith Talent Corporation, where they served as a liaison with clients, provided campaign updates and recommendations, and created new search, shopping, and video campaigns.

Luke also has experience as a PPC Account Manager at Distilled, where they were responsible for campaign analysis, management, reporting, and consulting across various paid search clients. Luke also led the strategy and development for PPC ventures and utilized social media advertising platforms.

Furthermore, Luke worked as an International Digital Marketing Strategist at CDK Global, managing digital advertising packages for Holden Australia and Holden New Zealand. Luke developed and executed strategies for PPC, remarketing, and display advertising, as well as programmatic buys and ad exchange networks. Luke also created advertising content and reported on client-focused KPIs and conversion metrics.

Luke's work experience also includes a role at ShopAtHome.com as a Paid Search Optimization specialist. In this role, they built and monitored ad campaigns through Google AdWords, tracked keyword and ad-group success rates, optimized accounts, and analyzed ad campaign metrics for maximum user engagement.

Luke S. graduated from Metropolitan State University of Denver in 2013 with a Bachelor of Science degree in Business Management and International Business. Luke then pursued further education, earning a Master of Science degree in Internet Marketing from Full Sail University in 2016.