Laura Fernandez is a seasoned marketing professional with extensive experience in strategic partnerships and marketing operations across various roles. Currently, Laura serves as the Head of Strategic Partnerships at Dott, where involvement includes launching the UK market and overseeing regional marketing initiatives. Prior to Dott, Laura held the position of Senior Marketing Manager at FREE NOW, managing marketing strategies for the UK driver and passenger apps, focusing on user acquisition, budget planning, and market analysis. Laura's earlier roles included Marketing Manager at Snupps, where responsibilities encompassed growth hacking and community management, alongside previous internships in digital marketing and creative development at Matthew Williamson and Hugo Boss. Laura holds a Master's Degree in Fashion Marketing & Branding from the University of the Arts London and a Bachelor of Arts in Art History from the University of Nottingham.
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