Lisa Mahfud is an experienced professional in the digital advertising industry, currently serving as a Senior Business Director at DoubleVerify since May 2023, where the focus is on enhancing the effectiveness of online advertising for brands and agencies. Prior to this role, Lisa held the position of Sales Director at Targetspot from April 2019 to May 2023, contributing to the advancement of digital audio advertising through key music streaming partnerships. Earlier career positions include Sales Manager for Sponsored Products at Criteo, Head of Partnerships Benelux at Widespace AB, Publishing Manager at FOX Channels Benelux, and Account Manager at both WebAds and SPIL GAMES. Lisa holds a Master of Science degree in Communication Science from the University of Amsterdam.
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