Mike McCaffrey is a Senior Manager of Commercial Communications at The Dow Chemical Company, where they develop and manage communications strategies to enhance marketing and sales practices. With 23 years of experience in the advertising industry, Mike has held roles as a copywriter and creative director in various agencies across Detroit, Buffalo, Tampa, and Greenville, SC, working on numerous regional and national brands. Previously, they operated their own marketing solutions company and have extensive experience in public affairs, developing comprehensive communications plans for internal and external audiences. Mike's expertise includes communications strategy, brand strategy, and customer experience management.
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