Downforce Technologies
Kevin Morris is a highly experienced professional currently working as a Data Research Analyst at Downforce Technologies. With a background as a Director at Discovery Software Ltd and Owner of Discovery Software, Kevin has extensive experience in software development and sales. Prior to this, Kevin also served as a Director at GeoKronos Ltd, where Kevin developed and sold STEM software. Kevin's expertise in Geographical Information Systems (GIS) and databases stems from their leadership roles at Plymouth Marine Laboratory and the University College London. Kevin holds advanced degrees in Remote Sensing and Geology from Cranfield University, UCL, and the University of Leicester.
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Downforce Technologies
Downforce Technologies is pioneering a science-led, data-driven, land management solution focused on optimising soil health and biodiversity. Our ISO-certified and US-patented solution connects agricultural supply chains – farmers, processors and retailers – with actionable data and insights. Sustainability managers use Downforce for their net zero reporting. Farmers use Downforce to target their sustainability interventions. Features of our Soil Organic Carbon (SOC) analysis include: + Historical analysis from 2017 onwards – immediate insight into SOC variance over time. + Realisable potential – how much carbon can be stored on a property. + 10m x 10m resolution in a non-intrusive manner – no physical soil core samples required. + Data is updated every 10 days – providing seasonal SOC variance. Our data fusion approach integrates quality assured, locally relevant, geophysical and environmental data with the latest airborne and satellite data to generate a Digital Twin of the land. Our customers use our data to improve resilience of their land, efficiently manage soil carbon capture initiatives and biodiversity conservation.