Patrick Good is an experienced Category & Insights Manager at Dr. Oetker, with a tenure starting in November 2016. Previously, Patrick held roles at Worldpanel by Kantar as a Category Analyst, focusing on Dairy portfolio accounts, and gained experience as a Marketing Assistant with Arla Foods on the Anchor brand during a placement. Patrick's academic background includes a First Class Honours Bachelor's Degree in Management from the University of York, complemented by a Bachelor of Arts in Geography from Newcastle University. Additional experiences range from administrative and insight roles at various organizations, reflecting a strong interest in consumer behavior and data analysis within fast-moving consumer goods (FMCG).
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