The Dr Pepper Museum opened to the public in May 1991 and has hosted over 2.5 million visitors. It is located in Waco, Texas, and is the home of the Nation’s oldest major soft drink.

The Museum is housed in the 1906 Artesian Manufacturing and Bottling Company building located in downtown Waco. The 100-year-old building is listed in the National Register of Historic Places as the “Home of Dr Pepper.” The Museum receives the support of Keurig Dr Pepper and its affiliated bottlers but is not owned or operated by them. The Dr Pepper Museum is a non-profit. 

Mission: The Dr Pepper Museum educates, inspires, and entertains by sharing the stories of Dr Pepper and the soft drink industry.

Dr Pepper Museum

Adrian Sepcic

This department focuses on enhancing visitor engagement and optimizing operational processes to improve overall experiences.

Visitor Experience Management

This department focuses on ensuring positive interactions and satisfaction for customers during their engagement with the organization.

Dr Pepper Museum

Org chart

Teams

Visitor Experience Management

Customer Experience

Offices

Dr Pepper Museum

Org chart

Teams

Visitor Experience Management

Customer Experience

Offices

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