Arnav Shah

Arnav Shah currently serves as a CRM Associate in Marketing Automation at DraftKings Inc., where responsibilities include developing and optimizing personalized communication strategies that engage users and drive revenue across various platforms. Shah has successfully launched hundreds of lifecycle campaigns, achieving over 25 million sends and significant increases in revenue and engagement. Previous experience includes roles as a Brand Marketing Co-op at DraftKings, a CRM Intern with the Washington Nationals, a Global Brand Development & Marketing Co-op at Hasbro for Play-Doh, a CRM Business Analyst Co-op with the Boston Red Sox, and a Digital Marketing and Business Development Intern at Friedman LLP. Arnav Shah is pursuing a Bachelor of Science in Business Administration and Political Science at Northeastern University, with concentrations in Marketing Analytics & Brand Management.