Griffin Reilly is an accomplished professional with a strong background in data analysis and optimization within the digital marketplace. Currently serving as the Lead Analyst at DraftKings Inc. since February 2022, Griffin has a proven track record of conducting quantitative analyses to enhance the performance and engagement of the Reignmakers NFT Fantasy Football Game and DraftKings NFT Marketplace, utilizing skills in SQL, database structure creation, and spreadsheet analysis alongside some Python programming. Prior experience includes a role as a Business Analyst at Wayfair, focusing on organic search marketing for the Joss & Main brand, as well as internships in finance, marketing, and content creation at General Motors, Monster, and Pepper Gang, respectively. Griffin holds a Bachelor’s degree in Economics from Duke University, completed in 2020.
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