Shea Barr

Senior Manager, Player Development at DraftKings

Shea Barr is a seasoned professional with extensive experience in player development and marketing within the gaming industry. Currently serving as Senior Manager of Player Development at DraftKings Inc. since August 2018, Shea oversees a team dedicated to enhancing customer experiences and driving business growth through targeted VIP marketing strategies. Previous roles include VP of Innovation at Cube Methods Inc., where Shea contributed to developing groundbreaking coffee ice cube machines, and Player Development Executive at SugarHouse Casino, focusing on dynamic gaming experiences. Shea has a solid foundation in marketing, with prior leadership positions at Valley Forge Casino Resort and Harrahs Philadelphia Casino and Racetrack, demonstrating a strong track record of revenue growth and customer retention initiatives. A graduate with a Bachelor’s degree in Business Administration, specializing in Marketing, Risk Management, and Insurance, Shea embodies a commitment to enhancing customer service and operational efficiency.

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