Elisia Schrauth

Elisia is a fearless explorer of digital ad technology. As the Senior MarTech Manager, Elisia helps to translate the brilliant work of her colleagues into the digital realm. She works to become a power user of the marketing and advertising technology being used by the agency and by clients, identifies gaps in how tools are being used and proposes new opportunities. She also protects the quality and accuracy of all digital media, targeting, and tracking across the agency. To date, Elisia is the only known MarTech specialist at an advertising agency in Idaho.

Before joining Drake Cooper Elisia, studied at the University of San Francisco where she graduated with a B.A. in Marketing and Economics. Elisia built her experience at agencies in both San Francisco and Boise taking on roles in Account Services, Project Management and Ad Operations before migrating to MarTech.