DRAMS Software
Sarah Pringle has a Bachelor of Arts degree in Marketing and Hospitality and Tourism Management. Sarah has extensive experience in marketing and event management, working in various roles at Cancer Research UK, Cafe Melbourne, and currently as a Marketing Manager at DRAMS Software. Sarah also served as the Digital Operations Director at INCo for five years.
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DRAMS Software
Part of Volaris Group, DRAMS Software has been supplying spirit management solutions to distillers since the early 1970s. The DRAMS product has been specifically designed to deal with the complexities of maturing stocks, and over the last 40 years the system has constantly evolved to meet the changing operational, legislative and commercial needs of the whisky industry, whilst exploiting the expanded technical potential of the evolving IT market. The effectiveness of the DRAMS solution, together with the quality of its dedicated and experienced support team, has made DRAMS the market leader in its field. Originally developed for and by the UK whisky market, DRAMS has been adopted by several of the world’s leading spirit suppliers and is now used to track stocks of Scotch; Bourbon; American, Irish and Canadian whiskey; rum; and tequila.