CF

Cathy Finley

SVP, Marketing at Dr. Evidence

Cathy Finley is currently the SVP of Marketing at Dr. Evidence. Prior to this, they were the Vice President of Marketing at Catasys Inc., where they led all aspects of marketing, public relations and sales enablement. Under their direction, the company saw a 5x increase in revenue through contracts with 4 of the top 6 health plans in the country. Cathy also launched a new consumer product opportunity that now represents 20% of their business.

Before Catasys Inc., Cathy was a Strategic Marketing Consultant at Caffeinate Consulting and the Chief Marketing Officer at AuctionPoint, Inc. In 2009, they became the Director for the Executive Office of Mayor Antonio R. Villaraigosa, where they also served as a fundraiser.

Cathy Finley has a MBA in marketing from Purdue University and a BBA in marketing from The University of Texas at Austin.

Cathy Finley reports to Bob Battista, CEO, Co-Founder & Board Member. They work with Edan Shalev - Chief Technology Officer, Co-Founder, Dennis Wijnker - SVP, Technology, and David Dornstreich - Chief Commercial Officer.

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Timeline

  • SVP, Marketing

    Current role

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