Bringing Happy Hour to the World – DrinkedIn an industry specific marketing platform helping you get your brands into the consumer’s glass

Launched in 2009 DrinkedIn has become the largest online community for all things alcohol. Founded by a team of friends who were passionate about their drinking, DrinkedIn was originally a social network for similar minded aficionados. DrinkedIn quickly evolved into a thriving community with over a million users who rely on DrinkedIn to access information on brands, cocktails recipes or find somewhere to drink from over 200,000 bars listings worldwide.

Smartphones provide additional opportunities to engage with consumers and DrinkedIn have developed a suite of mobile apps to help the industry do that effectively. BarFinder brings our bar listings to the palm of a consumers hand to locate all bar in the vicinity. BrandFinder collates data from across industry suppliers and distributors to enable consumers to find their favorite brands no matter where they are. We remove the headache manufactures have chasing down the details of where their brands are being sold. Aside from the mobile app a BrandFinder widget can be placed on a brand’s website or Facebook page to give followers quick access to a complete list of retail outlets. We recognize the value of this data and pay distributors for their contribution.

BarDeals puts a state of the art coupon and loyalty platform into the hands of retailers. With BarDeals outlets can broadcast promotions to consumers in their vicinity, while retaining full control of all deal parameters. BarDeals, BarFinder & BrandFinder integrate such that Bars running campaigns are promoted in the BarFinder. Similarly manufacturers can promote deals featuring their Brands in the BrandFinder as a featured results for related searches. Brands can also purchase detailed analytics on consumer habits. We pay retailers for this data & Brands can utilize this to get shelf space in new on-premise locations.

DrinkedIn

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DrinkedIn

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