Lucia Borghini

Lucia Borghini is a skilled merchandising professional currently serving as a Junior Collection Merchandiser for WRTW at DSQUARED2 since May 2025. Prior to this role, Lucia worked as a Junior Global Merchandiser for WRTW at Diesel, where responsibilities included supporting collection planning and analyzing performance metrics. Experience also encompasses a position as a Junior Collection Merchandiser for Shoes & Bags at Fendi, focusing on collection briefs, quality control, and marketing coordination. Earlier experience includes working as a Merchandising Assistant for WRTW at Brunello Cucinelli, where market analysis and collaboration with the Retail Merchandising team were key duties. Educational qualifications include a Master's degree in Marketing Management from Università degli Studi di Perugia and a Bachelor's degree in Marketing & Communication from IULM University, complemented by a semester abroad in Management of Creative Industries at IFA Paris.