Marcela Assis

Marcela Assis has a diverse and extensive work experience in the field of marketing and communications. Marcela currently works as the Head of Marketing Communications at dti digital, where they are responsible for developing and implementing marketing and branding strategies. Prior to this, they worked as a Marketing Coordinator at Órigo Energia, where they contributed to various marketing activities.

Marcela also has experience working at prominent companies such as TIM and Oi S.A. At TIM, they worked as a Consultant in Regional Trade Marketing, where they were involved in planning and implementing marketing strategies in multiple states. At Oi S.A, they held two roles, one as a Specialist in Retails Sales Board, and another as an Executive Trainee in PMO and Digital Relationship Board.

Before joining TIM and Oi S.A, Marcela worked as a Marketing Analyst III at Drogaria Araujo S/A, where they were involved in developing marketing actions and organizing corporate events. Marcela also gained valuable experience as a Marketing Coordinator at McDonald's Corporation, where they coordinated corporate marketing and managed merchandising at points of sale.

Marcela's work experience began as a Marketing Assistant at Mascarenhas Barbosa Rsocoe S/A Construções.

Throughout their career, Marcela has demonstrated their ability to develop and implement marketing strategies, manage teams, and create brand experiences for customers.

Marcela Assis has a diverse education history. In 2020, they completed a short-term course on "Competências Profissionais, Emocionais e Tecnológicas para Tempos de Mudança" (Professional, Emotional and Technological Skills for Times of Change) at Pontifícia Universidade Católica do Rio Grande do Sul, focusing on the field of study of productivity. Between 2008 and 2009, Marcela pursued an "Especialização Gestão Estratégica de Marketing" (Specialization in Strategic Marketing Management) at Universidade Federal de Minas Gerais. Marcela graduated with a degree in "Publicitária" (Advertising) from the same university between 2003 and 2007, with a field of study in Social Communication. Prior to that, Marcela obtained a degree in "Arquitetura e Urbanismo" (Architecture and Urbanism) from Universidade Federal de Minas Gerais from 2000 to 2003.

Additionally, Marcela has obtained certifications, including "Introdução à OKRs" (Introduction to OKRs) from HR.Rocks! Academy in 2020, "Marketing de Conteúdo" (Content Marketing) from Rock Content in May 2016, and a "Curso de SEO" (SEO Course) from SEM Dúvida. Marcela has also completed a "Curso de gestão da mudança" (Change Management Course) from Liga da Mudança and a "Storytelling" course from Aletria. The months and years of completion for the latter two certifications were not provided.