Salman Farooq

Salman Farooq is an accomplished marketing executive with extensive experience in enterprise digital transformation and channel marketing. Currently serving as Principal Enterprise Digital Transformation and Senior Director of Large & Medium Enterprise Marketing at du since January 2017, Salman leads a team focused on market segmentation, channel development, and comprehensive sales strategies. With a strong track record in P&L management and revenue growth, Salman has previously held roles including Head of Large Enterprise and Government Marketing, and Director of Product Marketing - Enterprise, where responsibilities included driving innovative product propositions and sales enablement. Salman’s career began with roles in telecommunications engineering and planning, complemented by an MBA from Hult International Business School and a Bachelor of Engineering from NUST.