Smitha Babu

Smitha Babu is an experienced senior director at du, specializing in business architecture and greenfield technology transformation since October 2007. In current role, Smitha leads transformation programs with a focus on solution orientation and flexibility within uncertain environments. Previous positions at du include director of BSS solutions, where responsibilities encompassed managing BSS transformation programs and serving as the principal business architect and technical product owner for key releases. Additional roles included senior manager of demand and portfolio management, senior manager of business systems solutions, and manager of commercial product launches, demonstrating a strong capability in strategic technology partnership and project management. Prior experience includes serving as circle lead for churn management and customer retention at Reliance Communications. Smitha holds an MBA in Finance and Marketing from Rajagiri School of Management.