Ana Marturet currently serves as the Demand Generation Lead at DualEntry since December 2025. Previously, Ana held the position of Director of Paid Social at Understory from March 2025 to November 2025 and was the Director of Marketing Strategy at Metadata from February 2021 to February 2025, where responsibilities included assisting mid-market and enterprise companies in optimizing ad spend and achieving demand generation goals through strategic analysis and experimental approaches. Ana's earlier roles include Head of Marketing at SiiLA.mx, Executive Account Manager at Guerra Castellanos y Asociados, and Marketing and Communications Specialist at Gryffin. Ana holds a degree in Comunicación Social from Universidad Monteávila, earned between 2011 and 2016.
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