Cassandra Hellmann

Commercial Insights Executive at dunnhumby

Cassandra Hellmann is an experienced professional with a diverse background in retail, fashion, and business development. Currently serving as an Associate at Connectd, Cassandra focuses on connecting entrepreneurs and startups with investors. Previous roles include Shopper Insights Client Lead at dunnhumby and Merchandise Admin Assistant positions at Sweaty Betty and T.M. Lewin, emphasizing analytics, stock management, and supplier relationships. Cassandra also has experience as an Allocator and Marketing Assistant at GUESS South Africa, where responsibilities included stock analysis, budgeting, and event organization. A gap year was spent traveling and exploring global trends, accompanied by part-time work in social media strategy. Cassandra holds a Bachelor of Commerce degree from Stellenbosch University, a Post Graduate Diploma in Management specializing in Entrepreneurship from the University of Cape Town, and an online course in Fashion Buying and Merchandising from the University of the Arts London.

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