Manisha Pathak is a seasoned data scientist with over 10 years of experience in leveraging data to shape marketing strategies in the retail sector. Formerly a Senior Knowledge Analyst at The Boston Consulting Group, Manisha streamlined data processes for marketing products, and as a Lead Research Data Scientist at dunnhumby, they executed personalized media plans and drove innovative solutions. Manisha holds an MBA in Strategy and Leadership from the Indian School of Business and a Bachelor of Technology in Computer Science. Currently, they continue to apply their expertise in predictive modeling and analytics to influence decision-making in marketing.
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