Ullas Vijay

Ullas Vijay is a seasoned marketing professional currently serving as Chief Marketing Officer at Duroflex since May 2024. Prior to this role, Ullas held key positions at Bata India Limited from October 2019 to May 2024, including Head of Marketing, where responsibilities encompassed consumer marketing and brand positioning, significantly enhancing brand perception and driving growth for the company. Earlier experience includes various marketing roles at Perfetti Van Melle, Ferrero, and ITC Limited, where Ullas managed notable brands and marketing projects, demonstrating a strong track record in brand development and strategic marketing initiatives. Ullas holds an MBA in Marketing from Symbiosis International University and a Bachelor of Engineering in Mechanical from Sardar Patel University.