Chris Hernandez is a Production Assistant at Dynamic Language. Chris previously worked as a Digital Marketing Manager at Yahoo from October 2018 to June 2022, and as an AVP, Digital Marketing at Union Bank from March 2017 to September 2018. Chris is responsible for creating dynamic campaign strategies that raise awareness for Dynamic Language, and drive more successful customer acquisition and retention. Chris also owns channel strategy, execution and performance for social and paid promotional channels, including LinkedIn, Twitter, SEM, programmatic, and trade sponsorships. Chris works with cross-functional experts to create compelling digital messages, and optimizing promotional channels to improve efficiency and impact.
Chris Hernandez has a Bachelor of Science in Marketing from California State University, Northridge and a minor in Economics. Chris also has certifications from Salesforce in Salesforce Certified Pardot Specialist, Google in Advanced Google Analytics, and Google in Google Ads Search Certification. Finally, they have a certification from the American Bankers Association in Business of Banking.
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