Dyno LLC
Keri Barnes is an accomplished product development and marketing professional with extensive experience in the sewing and crafts industry, currently serving as the Director of Product Development at Dyno LLC since November 2012. Previous positions include roles at Imation, where Keri played a pivotal role in marketing communication and product launches for the XtremeMac brand, leading to significant revenue growth. Keri's career spans several organizations, including Black & Decker, Hunter Douglas, and Jarden Consumer Solutions, focusing on brand management, product planning, and visual communications. Keri holds multiple certifications and degrees in event planning, graphic design, and interior design, demonstrating a strong foundation in creative and strategic fields.
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Dyno LLC
Dyno LLC, headquartered in Pompano Beach, Florida, is the exclusive licensee of the Singer brand for sewing notions and aids (“sewing products”) and one of the largest producers and marketers of sewing products in North America. The exclusive license enables Dyno to sell a large and diverse portfolio of sewing products, including cutting instruments, fasteners, needles, thread and a wide variety of other sewing related notions and accessories. The Company has a longstanding relationship with Singer and has 12 years remaining on its current license term with 10-year perpetual renewals thereafter, providing Dyno with stable, long-term revenue from an iconic sewing and craft brand. In addition to its high consumer brand awareness (98%), the Singer trusted place in every sewers kit evidenced by category leading Net Promoter Scores. Dyno’s strong market share in sewing products is complemented by its seasonal decorative home products. Our product categories include Bead & Tinsel Garlands, Handmade Bows, Lighting Hardware, Holiday Hats, Home Décor, Licensed Animated Figures & Ornaments, Stockings, Tree Skirts, and Tree Stands. As a leader in our industry, each year we introduce thousands of new items inspired by current trends, new technologies and materials. Our design team and sales department work directly with retailers to customize programs to fit their individual pricing and merchandising needs. Dyno has completed five strategic acquisitions that have added niche products, strategic supply chain synergies, complementary sales channels and product design capabilities.