Eric Lim

Eric Lim is a seasoned professional with over 16 years of experience in Demand Planning, Forecasting, and Sales & Operations Planning. They held key positions at Dyson as a Lead Data Analyst and Senior Business Analyst, where they focused on data analysis, sales opportunities, and demand-supply management. Prior to Dyson, Eric worked at BlackBerry and Sony Mobile, managing demand control and supply chain operations across the Asia Pacific region. They earned a Master of Business Administration from the University of Bradford and hold degrees in Engineering from Universiti Teknologi Malaysia.