Heather Taylor is a seasoned professional in eCommerce and digital marketing, currently serving as the Senior Traffic & Acquisition Manager at Dyson since July 2022. Prior experience includes key roles at Biffa as an eCommerce Manager, where Heather played a crucial role in launching an online waste management platform, and at Travis Perkins plc as an Online Trading Manager, managing a team and overseeing significant online sales. Heather's career began at Halfords, where various roles involved digital buying and merchandising, contributing to increased conversion rates and sales growth. Earlier work experience includes recruitment consulting and sales at Beresford Blake Thomas and Cruise.co.uk, respectively. Education was completed at NEW College Redditch.
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