Kenneth Zhang

Kenneth Zhang is a commercially driven Loyalty and CRM leader with over a decade of experience in leveraging data to foster growth across various industry verticals in APAC. They held roles at Aimia Inc, Wunderman, adidas, Shopee, and currently serve as the Head of Retention (CRM) for Dyson. Kenneth's expertise includes strategy development, implementation, and operations, with notable achievements in driving incremental revenue and optimizing customer engagement through data-driven initiatives. They earned a Business Management degree from Singapore Management University and a Specialist Diploma in Business Analytics from Temasek Polytechnic.