Lauren Whelan is a market and consumer insight leader currently working at Dyson, with over 11 years of experience in client-side and agency roles. They have a proven track record of shaping business strategy, guiding product roadmaps, and driving market share growth by embedding consumer insights into decision-making. Lauren previously held positions at various companies, including Abbott and Hall & Partners, and is a member of BONDE, a private professionals club for accomplished individuals. They are pursuing a Bachelor of Business Administration in Marketing and Management at The University of Iowa Tippie College of Business.
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