About Us
Earth Rated is driven by the knowledge that we can make things better. We are in constant pursuit of improvement and relentlessly challenge the status quo to impact our community positively.

Our Mission: Make everyday moments for people and their dogs simpler and better.
Our Vision: Empower dog owners to positively impact their dogs’ lives and the community around them.

At Earth Rated, we exist to make a difference.

À propos de nous
Ce qui nous anime chez Earth Rated, c’est la certitude que nous pouvons améliorer les choses. Nous cherchons continuellement à nous améliorer et à bousculer le statu quo afin d’avoir un impact positif sur notre communauté.

Notre mission: Simplifier et améliorer le quotidien des gens et de leurs chiens.
Notre vision: Permettre aux propriétaires de chiens d’avoir un impact positif sur la vie de leurs compagnons canins et sur la communauté qui les entoure.

Chez Earth Rated, nous existons pour contribuer à un monde meilleur.

Earth Rated

Earth Rated's headquarters in Mont-Royal, Canada

Abby Gnanendran

Mattan Biton

Roubina Kupelian

Andrew Ho

Lisa Miller

Yael Grimman

Dawn-Marie Soulliere

Yvan Poulin

The Marketing and Brand Management team at Earth Rated focuses on crafting and promoting the brand's identity while fostering connections with dog owners and the broader community. This team develops strategic marketing campaigns, manages digital and social media presence, curates engaging content, and drives e-commerce initiatives to enhance customer engagement and brand loyalty. Their work aims to simplify and enrich the everyday lives of pet owners, supporting the company’s mission of positive community impact.

Marketing and Brand Management

The Marketing and Customer Engagement team at Earth Rated focuses on promoting the brand's mission and vision by fostering strong relationships with dog owners and the community. They strategize and execute marketing campaigns, enhance customer experience, and develop engaging content that resonates with pet lovers. By leveraging feedback and insights, the team continuously seeks to improve product offerings and community impact, ensuring that every interaction enriches the lives of both dogs and their owners.

Marketing and Customer Engagement

The Operational Support Team at Earth Rated plays a crucial role in streamlining internal processes and enhancing overall efficiency. This diverse group focuses on optimizing supply chain operations, managing vendor relationships, and ensuring smooth logistics to support the company's mission of improving everyday experiences for dog owners. Additionally, they leverage technology and data analysis to drive digital transformation initiatives, facilitating better decision-making and operational excellence throughout the organization.

Operational Support Team

The Leadership Team at Earth Rated is responsible for setting the strategic direction and operational excellence of the company. Comprising key executives across various functions, this team drives initiatives that enhance the customer experience, ensure compliance with legal standards, and foster innovation. They work collaboratively to empower employees, align resources, and uphold Earth Rated’s mission of improving everyday moments for dog owners and their pets.

Earth Rated

Org chart

Teams

Marketing and Brand Management

Marketing and Customer Engagement

Operational Support Team

Leadership Team

Offices

Earth Rated

Org chart

Teams

Marketing and Brand Management

Marketing and Customer Engagement

Operational Support Team

Leadership Team

Offices

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