EasyInsights
Sonali Arya is a skilled content writer and entrepreneur with extensive experience in B2B content writing, digital marketing, and product marketing. Currently serving as a content writer at EasyInsights since July 2024, Sonali also founded Inkk & Spot in May 2024. Previous experience includes leading the content team at Pehchaan The Street School (Trust) and providing proofreading services, with a focus on children's development. Additional roles at Unboxfame Official and AB Media highlight proficiency in content development, sports nutrition, SEO, and WordPress. Sonali holds a B.Sc. in Development Communication and Extension from Lady Irwin College and a diploma in Public Health from Indira Gandhi National Open University.
This person is not in the org chart
This person is not in any offices
EasyInsights
EasyInsights: The #1 Platform for Performance Marketers to Boost ROAS by 20% EasyInsights helps performance marketers to increase ROAS by at least 20%. It addresses two critical challenges for brands: 1ļøā£ First-Party Data Activation & Enhanced Tracking Accuracy - Combines server-side and browser-side tracking for precise data collection. - Sends high-quality signals to Meta, Google Ads, and other platforms for better campaign optimization. - Resolves data disparities across platforms, ensuring consistency and accuracy. 2ļøā£ Accurate Attribution & Conversion Tracking - Tracks the entire user journey across platforms and domains for better insights. - Supports multiple attribution models, including First Click, Last Non-Direct Click, and more. - Solves cross-platform and cross-domain tracking challenges, providing a complete view of conversions. š Trusted by Leading Brands & Unicorns EasyInsights is used by 1 in 6 unicorns in India and trusted by 250+ leading brands, including Mamaearth, Berger Paints, Licious, Wati, Atomberg, Edureka, The Loom, Noise, and more. š Ready to Boost ROAS? Book a Demo Today! easyinsights.ai/book-demo #MarketingAnalytics #PerformanceMarketing #AttributionTracking #FirstPartyData #ROAS #EasyInsights