ÉCLAT is an inclusive beauty retail brand built to address the global gap in shade access and product availability for deep and diverse skin tones.

Founded by Ivy Konadu Donkor, ÉCLAT was created from lived experience — responding to the lack of reliable, high-quality cosmetic options for consumers with deeper complexions, particularly in underserved markets.

ÉCLAT curates internationally trusted beauty brands alongside its own private-label products, offering complexion, tools, and everyday beauty essentials that prioritize shade equity, quality, and accessibility.

What differentiates ÉCLAT:
	•	Focus on deep & underrepresented skin tones
	•	Free shade-matching and personalized product guidance
	•	Hybrid retail model: curated global brands + private label
	•	Community-driven, education-led marketing
	•	Scalable digital-first retail model for emerging markets

Currently operating as a digital-first brand serving customers across Ghana, ÉCLAT’s long-term vision includes physical retail locations, pop-ups, and strategic partnerships across Africa and the diaspora.

ÉCLAT sits at the intersection of beauty, inclusion, and global retail — building a Sephora-style experience for markets that have historically been overlooked.

ÉCLAT Beauty

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Offices

ÉCLAT Beauty

Org chart

Teams

Offices

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