Sirui Guo

Sirui Guo is a Senior Market, Consumer, and CX Research Professional with extensive experience across various industries. They began their career as a Graduate Teaching Assistant and Research Assistant at the University of Guelph, later serving as a Senior Research Associate at Pricing Solutions Ltd. They progressed to hold prominent roles, including Senior Research Manager at Ipsos and Manager of Consumer Research and Insights at Bayshore HealthCare, before becoming a Senior Market and Consumer Researcher at ecobee. Sirui also has experience as a Freelance Market Research Consultant and Research Director at Dig Insights. Currently, they are pursuing a Master of Science in Marketing and Consumer Studies at the University of Guelph.