Lorna Smith

Lorna Smith has a diverse work experience spanning over several years. Lorna currently holds the position of Head of UK Communications at EcoFlow since April 2023. Prior to this, they worked as the Head of PR (UK) at Anker Innovations LTD from November 2020 to May 2023. In this role, Lorna was responsible for defining communication strategies, managing press relations, events, media placements, brand partnerships, and crisis management for Anker's consumer electronics brands in the UK and the Eufy brand in international markets.

Before their role at Anker Innovations LTD, Lorna worked at RHA as an International PR Manager from February to November 2020. Lorna oversaw the comms strategy and activity for the premium headphones brand globally, with a focus on the UK and US markets. Lorna successfully transitioned RHA's brand image from high-end audio to lifestyle audiences in the public and media sphere. Prior to this, Lorna worked as an International PR Officer at RHA from September 2017 to February 2020.

Lorna gained experience as a Communications and Marketing Supervisor at Glasgow Prestwick Airport on a contract basis from January to September 2017. Lorna also worked as a Communications and Marketing Manager at Alphabet Babies from April 2014 to January 2017. In this role, they significantly increased the company's public image and website traffic, managed media relationships, crafted press releases, edited promotional material, and designed marketing campaigns.

Lorna's earlier work experience includes a role as Overseas Travel staff at the International School of Choueifat from August 2012 to April 2014. Lorna started their career as a News Reporter at News Corp from June 2008 to March 2010. During this time, Lorna honed their writing skills and developed a love for the English language.

Lorna Smith attended the University of Strathclyde from 2005 to 2009, where they earned a Bachelor of Arts (B.A.) degree. Lorna'sfield of study was Journalism and English.