Luisa Worrell is an experienced marketing and technical writing professional with a diverse background in digital marketing and operational leadership. Currently serving as a Technical Writer and Marketing Coordinator at SimIS Inc. since August 2022, Luisa previously held the position of Chief Operating Officer at Cativa Health, where responsibility included spearheading a brand launch, developing business strategies, and managing partnerships while overseeing financials. Luisa has also worked as a Freelance Digital Marketing Consultant, Director of Digital Marketing at CDYNE Corporation, and managed SEO at The Walt Disney Company, Marriott International, and Dominion Enterprises, demonstrating a strong ability to drive traffic, enhance conversions, and implement successful marketing strategies. Luisa holds a Bachelor’s degree in Marketing Management from Virginia Tech.
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