Idalis Serna

Idalis Serna is an experienced marketing and communications professional currently serving as an Account Supervisor for Corporate Reputation at Edelman since September 2024. Prior to this role, Idalis held various positions at The Motion Agency from March 2021 to September 2024, advancing from Assistant Account Executive to Senior Account Executive and finally Account Supervisor. Idalis also worked as a Digital Marketing Specialist and Marketing Assistant at Wurth Action Bolt & Tool from June 2019 to January 2021, and as Director of Marketing and Communications at TEDxUWMilwaukee while concurrently serving as Marketing Coordinator at UWM Studio Arts & Craft Centre between February and May 2019. Early career experiences include a journalism internship at JBTV Studios and a content internship at Do312 LLC. Idalis holds a Bachelor’s degree in Journalism, Advertising, and Media Studies from the University of Wisconsin-Milwaukee.