James Donovan is a senior marketing director with over 14 years of experience at the intersection of sports marketing, gaming, and entertainment. At Edelman, they built and led a multi-disciplinary team, driving integrated marketing campaigns that positioned Xbox as a culturally relevant brand in the gaming space across EMEA. Their previous roles include account management positions at Ogilvy & Mather, Saatchi & Saatchi, and Geometry Global, where they delivered campaigns for notable brands such as Lucozade and Coca Cola. James holds a BA in Joint Honours in Spanish and Business Management from the University of Leeds.
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