Wouter Baert

Wouter Baert is the Digital Lead at Edgard & Cooper, where they focus on growth marketing and scaling the digital team since 2018. Previously, Wouter managed the direct-to-consumer channel at Edgard & Cooper, collaborating with founders to set strategy and build the e-commerce platform. Wouter has also worked as a Research Consultant at InSites Consulting, providing consumer insights for FMCG companies, and gained experience in shopper marketing during a student job at Alpro. Wouter holds a Marketing Management degree from Vlerick Business School and a Business Engineering degree from UGent, complemented by studies at Linköping University.