Cide Marques

Cide Marques is a growth marketer with experience in strategic planning, creating high-performance campaigns in affiliate networks, programmatic advertising, retargeting, and verticals. Cide has also worked in media supervision, leading performance campaigns for Next Banco digital and other products. In their previous roles, they have managed integrations of audiences into DMPs, created reports and recommendations for choosing vehicles, channels, formats, and negotiations, and defined KPIs to be monitored. Cide has also structured managerial dashboards to demonstrate operational gains and optimized application performance by integrating it with measurement platforms (AppsFlyer). Cide currently works as the Growth Specialist at Edify Education.

Cide Marques graduated from Faculdade FACHA with a degree in publicidade e propaganda. Cide then went on to earn a certification from Google in Google Partners, and a certification from Instituto Infnet in marketing digital.

They work with Ilona Boot - Produto, Mayara Rosa - Negócio, and Mariana Guimarães - Marketing. Their manager is Ana Antonio, Produto + Mercado.