Edrington
Seng Kenneth is a seasoned marketing professional with extensive experience in digital marketing, public relations, communications, and partnership management across the Asia Pacific region. Currently serving as the Senior Digital Marketing, PR, Communications & Partnership Manager at Edrington since February 2021, Seng previously held roles such as the Marketing Manager for TOM FORD Beauty at The Estée Lauder Companies Inc. and Associate Manager at OMD Singapore, demonstrating expertise in consumer engagement and digital strategy. With a background in social media consultancy and specialist roles, Seng possesses a strong understanding of various industries, including luxury skincare and FMCG. Educational credentials include a Bachelor of Communication in Public Relations and Journalism from the University of Newcastle.
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