James Riley

James Riley has worked in various roles within the digital marketing industry. In 2000, they started their career as a Lead Developer at Fuse Digital Ltd, where they worked until September 2004. In 2008, they founded Effect Digital, a full-service digital marketing agency focused on performance marketing. James served as the Founder & MD, leading a team that provided effective digital solutions for clients. In 2008, they also co-founded Gluub.com and worked there until 2013. In 2012, James joined U-Know Corporation as a Director, specializing in sports-related gamification. James worked there until 2015.

James Riley attended the University of the West of England from 1997 to 1999, where they studied Information Systems. James did not pursue a specific degree in this field.