Ryan Whineray-Smith

Marketing Executive at Efficio

Ryan Whineray-Smith has a diverse range of work experience in marketing and customer service roles. Ryan'smost recent position was as a Marketing Executive at Efficio starting in September 2022. Prior to that, they worked as a Marketing Manager at Reynolds Group Ltd from March 2021 to March 2022.

Before joining Reynolds Group, Ryan held the role of Marketing Executive at Central Law Training from April 2019 to August 2020. In this position, they were responsible for email marketing campaigns, performance reporting, and making recommendations for website and email copy adjustments.

From December 2018 to April 2019, Ryan worked as a Marketing Executive at Reed Exhibitions. Ryan'sresponsibilities included email marketing, website content design and maintenance, and social media scheduling and reporting.

In 2017, Ryan worked at Twitter as a Subject Matter Expert and Quality Analyst through CPL. Ryan was promoted to this role after initially joining as part of the Campaign Coordinator team. Ryan'skey tasks included providing insights and analysis on clients' advertising campaigns and building training resources for the team.

From November 2015 to August 2017, Ryan worked as a Sales and Marketing Coordinator at Reynolds Group Ltd. Ryan was responsible for developing and implementing an account management and marketing strategy to improve engagement with active accounts across New Zealand.

Prior to that, Ryan worked at My Food Bag from November 2013 to May 2015. Ryan held the position of Customer Services and I.T. and played a vital role in developing processes to handle a large volume of customer inquiries during a period of rapid expansion.

Ryan's work experience also includes a role as a Marketing and Administration Assistant at Au Pair Link from August 2013 to December 2013, where they gained experience in marketing administration and other ad hoc duties.

Ryan Whineray-Smith attended the University of Otago from 2010 to 2013, where they obtained a Bachelor's Degree in Business/Commerce, General. In 2016, they attended the Auckland Permaculture Workshop and received a Permaculture Design Certificate in Environmental Design. Ryan has also obtained various certifications such as Advanced Google Analytics, Google Analytics for Beginners, SEO: Advanced, Email Marketing Certification, Inbound Marketing Certificate, The Fundamentals of Digital Marketing, and Content Marketing Certification from institutions like Google, Media Training Ltd, and HubSpot.

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