Aliaa Farouk has extensive experience in growth marketing, currently serving as the Growth Marketing Head at EFG Holding since June 2018, with a progression through various senior roles within the company. Prior to this, Aliaa worked as a Brand Executive at matter llc and as a Research Executive at Nielsen. Additional experience includes a brief tenure as a Billing and Customer Service Advisor at Vodafone UK and an internship at CI Capital Holding. Aliaa holds a Diploma of Education in Growth Marketing from Growth Tribe and a Diploma in Advanced Marketing Management from AUC School of Business Executive Education, alongside dual Bachelor's degrees in Management Sciences with a major in Economics from both Modern Sciences and Arts University and Middlesex University. Early education includes completion of Thanaweya Amma with a focus on mathematics.
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