Roland Amend

Roland Amend is a seasoned professional in the consumer electronics and retail sectors, currently serving as the Head of Consumer Electronics at Egret since April 2024. Prior to this role, Roland held the position of Head of Commercial Germany & Austria at Segway-Ninebot Europe from March 2022 to April 2024 and served as Senior Sales & Business Development Manager Central Europe at Tuya Smart from June 2021 to March 2022, focusing on IoT and smart solutions. Additional experience includes leadership roles at IconBIT GmbH, TCL Electronics, Symantec, Huawei Technologies, LENOVO Germany, Epson, and DELL GmbH, where responsibilities spanned sales management, key account management, and business development within the EMEA region and beyond. Roland holds educational credentials from the University of Duisburg-Essen and Goetzen&Co.