Mesut Öcalan is currently the Strategy Director at Eidra, specializing in digital commerce, loyalty, and customer relationship management. With 15 years of experience, they previously co-founded minirome.com and served as Head of Marketing from 2013 to 2015. Additionally, Mesut held the position of Online Growth Manager at littlehipstar from 2016 to 2017 and worked as Senior Product Marketing Manager at QNB Finansbank from 2010 to 2014. At BSH Home Appliances Group, they advanced from Head of Performance Analytics to Global D2C Strategy Lead between 2017 and 2021. Mesut earned a BS in Management Engineering from Istanbul Technical University, where they studied from 2004 to 2009.
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